The LES100 Course “Commercializing Technology Through the Power of Licensing” will be held on 16 November 2017 at Bilkent Cyberpark, with the collaboration Technology Development Foundation of Turkey and LES Turkey.
The course will be instructed by Ersin Dereligil and Murat Idal, be limited to 30 people, and all full-day participants will receive a certificate after completing the course.
With an overview of IP and IP Licensing, with examples, exercises, and interactive sessions between instructors and fellow students, the course is consisted of five modules, namely:
Module 1 - Introduction & IP Basics: Introduction to the different types of IP including patents, trademarks, copyright, trade dress, and trade secrets.
Module 2 - Basics of IP Commercialization & Licensing: Introduction to Licensing, including reasons for licensing, description of licensing agreements, infringement, competition law, and relationship-building.
Module 3 - Determining Reasonable License Fees & Royalty Rates: Risks and rewards, different Valuation methods (Market, Financial, Cost) and their pros and cons, and royalty structures.
Module 4 - Managing Risks: Different kinds of risk and how to manage them, i.e., confidentiality, infringement, liability, collection of royalties and other fees, and unlicensed competition.
Module 5 - Licensing Game: Practical exercise where licensee and licensor teams discuss and negotiate terms based on a licensing case study..
About LES1000
The LES100 is a course developed by Licensing Executives Society International (LESI), an association of 32 national and regional Member Societies comprised of member who have an interest in the transfer of technology, or licensing of intellectual property rights (IP) from technical know how and patented inventions to software, copyright and trademarks.
The LES100 course is designed for those with no prior experience in licensing. It is aimed at:
- non-licensing professionals about to enter the field;
- those who are considering a career in licensing;
- entrepreneurs who need to understand the value of their IP;
- professors of entrepreneurship; and
- students interested in learning the basics of IP and how to commercialize IP through licensing.
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